Brighten up your arm candy come summer with Palestyle’s stunning range of designs. Featuring striking handbags in pops of yellow, the collection utilizes a unique technique of laser cutting leather into the famous embroidery motif ‘Moon of Betlehem’ with a continued focus on luxury combined with functionality and fashion flair to match.
The bags can be worn in a range of different styles, wearasa cross-body bag, shoulder bag or detach the strap and carry it as a clutch to make a statement. Handcrafted in Italy, a key feature adorning this collection is the intricate laser cut work on each of the designs highlighting the embroidery motif and bold gold medallion buckles.
Crafted in genuine calf leather, each piece in the collection represents a part of the quintessential Arabian culture through choice of embroidery, craftedlovingly by refugee women, or Arabic Calligraphy carrying messages of femininity, both adorning the designs. The Palestyle spirit reflects a style that blends in charm and classic trend with craftsmanship from East and West, making it a unique mix for every trend-setter.
The Palestyle collection is available to shop online at www.palestyle.com
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About Palestyle
The artisans of PALESTYLE are unlike any other: They’re refugee women whose intricate handmade embroidery has journeyed from impoverished camps in the Middle East to Italian workshops where the brand’s luxury handbags are crafted. From there, the bags travel to high-end department stores like House of Fraser and Bloomingdales as well as the closets of celebrities including Eva Longoria. Its genuine leather handbags are adorned with embroidery and gold-plated Arabic calligraphy containing messages of femininity and strength. Founded in 2009 by Zeina Abou Chaaban after her inspirational visit to refugee camps in Lebanon, PALESTYLE is a Dubai-based luxury brand with a social edge. In 2011, Ahmed joined as partner and creative director, helping take the brand to new heights. To add to this journey of success, PALESTYLE is expanding its collection this year with a Home line. By purchasing a PALESTYLE product, you empower refugee women with jobs and their families with social projects. Since it was founded, PALESTYLE has helped over 100 refugee women by outsourcing embroidery jobs, whilst its social development projects have touched 4,000 refugees by devoting 2.5 percent of sales to such initiatives. Examples include Olive Tree Plantation and Providing Clean Drinking Water. PALESTYLE, holds the prestigious ‘Social Return on Investment’ certificate, received an award from MIT for the Best Women-Led Business in 2014, in addition to the Emirates Women Humanitarian Award in 2013.
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SEPT PR
Injeel Moti | Karima Karmouzi
injeel@septpr.com | Karima@septpr.com
